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Putting It Into Action

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Your strategy is developed, your policies are in place, and you are ready to put these tools into action. The IACP Center for Social Media has created a compendium of tutorials, publications, case studies, and other resources to help guide you through the process of setting up and maintaining your social media presence.

Resources

Glossary Terms

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Hyperlink: commonly referred to as links, hyperlinks allow users to move to other portions of a webpage or document, or to a new webpage or document. A hyperlink is typically activated by clicking on highlighted or different color text or an image.

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FAQ

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Does Facebook have special terms of service for government accounts? Facebook has amended terms of service for pages administered by state and local government within the United States. Federal compatible terms of service agreements have also been negotiated on behalf of federal entities.

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Fun Fact

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According to Experian Hitwise, “Facebook” was the most searched term in 2012, making it the fourth year in a row that the social networking platform topped the most searched list.

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